

3rd June 2024 | NEWSLETTER
Hey girl!
In our latest feature...
Don’t be misled by the name! While "MEDDICC for SDRs" is the title, this video is essential for everyone who does pipeline generation (err, all of us?). Regardless of what our roles are, one never stops being an SDR!
This 10 minute video highlights three crucial aspects you need to uncover for a qualified opportunity:
M (Metrics)
I (Pain) - If MEDDICC is new to you, watch the video to understand why 'I' means 'Pain' :)
C (Competition)
Watch to enhance your skills and improve your pipeline generation game!
NB The other parts of MEDDICC coming out next week!
Should I care about CS?
In this article Michelle Garnham shares her 20+ year experience of leading Customer Success teams and working with AEs like you. Her advice and insights on how collaborate with CS to make sure you get your renewals and upsells is invaluable! Read more
Unlocking Pipeline Succcess
Continuing the topic of pipeline generation - because let's face it, it's the not so secret sauce to crushing it in sales - Sasha Proklova shares her tips on stacking your pipeline with opportunities. Watch the video to learn her insider hacks!
INSIGHTS
*you may have missed
Explore this guide for insights, and strategies on what to do (and not!) before, during and after in-person meetings with customers. Read more
This article aims to demystify the most common SaaS sales terms, making them easy to understand. Dive in and turn those confusing acronyms into your new best friends! Read more
In the DIARY
In this in-person workshop on the 5th June in London Caroline will be addressing the notion of a Champion. Why a champion is esssential in a sales campaign, how to identify, test and develop these key people to make a deal happen. Register here
Join us for an insightful panel, where Emily Parker, Head of Inside Sales @Insider, will be asking three SDRs to share their day to day experiences. From morning routines to outreach strategies to work-life balance, you are guaranteed to come out with plenty of new things to try! Register here